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Licensing, bonding, and insurance are all important for several different areas of construction, from general contracting to more niche areas of the field. There are all kinds of requirements that vary by state and industry, but ultimately every company needs to be properly insured and licensed to do business. Not only should you tell people that you are, but you should explain what all that entails.
Licensed and insured can mean one thing to one person and something different to another. Spell it out. Remember, transparency is your friend and it’s what will set your brand apart when people are looking to do business with someone they can trust.
This is important for several reasons—namely, it gives you the chance to stand behind your work. Also, providing it as a question on your FAQ page allows you to call it out and get more attention for it, and make sure that people know exactly what you have to offer. You should offer some type of guarantee, even if it’s only a short one, as a sign that you are committed to the work that you do and that you take pride in producing high-quality results. The more you can offer above and beyond that, the better.
Permits are often a part of construction work for many projects. Depending on the type of work being done, different permits may be required to assist with the job. By providing people with the answer to this question, you’ll not only give them peace of mind, but you’ll add value to your service.
That is done, of course, by being the one to obtain all of the permits and required approvals before beginning any work. First of all, people don’t typically have time to do this kind of work themselves. Secondly, if you do it for them, you’re the expert so they will trust that it’s done efficiently, expediently, and exactly as it should be done.